Privacy Policy

Last updated: October 2023

Introduction

At Nexaphyx, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. We comply with the UK Data Protection Act 2018, the EU General Data Protection Regulation (GDPR), and other applicable data protection laws.

This policy applies to all personal information collected through our website (nexaphyx.com) and any related services. By using our website or providing us with your personal information, you consent to the collection, use, and disclosure of your information as described in this policy.

Information We Collect

We collect information about you in various ways when you interact with our website and services. The types of personal information we may collect include:

  • Contact Information: Name, email address, phone number, and postal address when you contact us, subscribe to our newsletter, or make a purchase.
  • Account Information: If we implement user accounts in the future, this may include username, password, and account preferences.
  • Payment Information: Credit card details and billing information for processing orders (handled securely by third-party payment processors).
  • Usage Data: Information about how you use our website, including pages visited, time spent on pages, and referral sources.
  • Device Information: IP address, browser type, operating system, and device identifiers.
  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies (see our Cookie Policy for details).

We may also collect non-personal information such as aggregated data about website usage patterns, which cannot be used to identify individual users.

How We Use Your Information

We use the information we collect for various purposes in accordance with applicable data protection laws:

  • Processing Orders: To process and fulfill your orders, including payment processing and delivery.
  • Customer Service: To respond to your inquiries, provide support, and resolve any issues.
  • Communication: To send you important updates, newsletters, marketing communications (with your consent), and order confirmations.
  • Website Improvement: To analyze website usage, improve our services, and develop new features.
  • Legal Compliance: To comply with legal obligations, enforce our terms of service, and protect our rights.
  • Marketing: To send you personalized marketing communications about our products and services (with your consent).

We will only process your personal information for the purposes outlined above and in accordance with applicable law. We will not use your information for any other purposes without your explicit consent.

Data Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy:

  • Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website, processing payments, delivering products, or providing customer service. These providers are contractually obligated to protect your information and use it only for the purposes specified by us.
  • Legal Requirements: We may disclose your information if required by law, court order, or government request, or to protect our rights, property, or safety, or that of our customers or others.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
  • Consent: We may share your information with your explicit consent for specific purposes.

We do not share your personal information with third parties for their direct marketing purposes.

Your Rights

Under GDPR and UK data protection laws, you have several rights regarding your personal information:

  • Right to Access: You can request a copy of the personal information we hold about you.
  • Right to Rectification: You can request correction of inaccurate or incomplete personal information.
  • Right to Erasure: You can request deletion of your personal information in certain circumstances.
  • Right to Restrict Processing: You can request limitation of how we process your personal information.
  • Right to Data Portability: You can request transfer of your personal information in a structured, commonly used format.
  • Right to Object: You can object to processing of your personal information for direct marketing or other purposes.
  • Right to Withdraw Consent: You can withdraw consent for processing based on consent at any time.

To exercise these rights, please contact us using the information provided below. We will respond to your request within 30 days as required by law. Please note that we may need to verify your identity before processing your request.

Cookies

We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content. For detailed information about our use of cookies, please see our Cookie Policy.

You can control cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of sensitive data during transmission and storage
  • Regular security assessments and updates
  • Access controls and employee training
  • Secure data storage facilities
  • Regular backups and disaster recovery procedures

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your data to the best of our ability.

Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, unless a longer retention period is required by law. For example:

  • Order information is retained for tax and accounting purposes
  • Customer service communications are retained to resolve disputes and provide ongoing support
  • Marketing preferences are retained until you unsubscribe

When we no longer need your information, we securely delete or anonymize it.

International Data Transfers

Your information may be transferred to and processed in countries other than the United Kingdom. We ensure that such transfers comply with applicable data protection laws by implementing appropriate safeguards, such as standard contractual clauses or adequacy decisions.

Children's Privacy

Our website and services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date.

We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

  • Email: [email protected]
  • Phone: +44 70 5199 1263
  • Address: 418 Church Street, Birmingham, B3 2DY, United Kingdom

We are committed to addressing your concerns and will respond to your inquiries as quickly as possible.